August 25, 2008 by Andrew P. Jones
Our dream is that folks like you can use our sims to improve understanding of climate dynamics, as a path towards avoiding catastrophic climate change. So we were thrilled when two climate leaders — Per Andersson at the Swedish telecom company Ericsson and Rodrigo Victor of São Paulo (Brazil) City Green Belt Biosphere Reserve — began using our Bathtub Sim to engage colleagues around climate strategy.
Per said of his work at Ericcson, “this is part and parcel of my standard presentation as soon as I need to discuss “zero-carbon”, and I have used it both internally (up to CEO level) and externally.”
Rodrigo said, “I have been using the Bathtub Sim at some occasions. Our plan is to “officialize” it as a major environmental education / communication tool in our programs here at the São Paulo City Green Belt Biosphere Reserve.”
Great to see “viral” process getting rolling.